Musiclerk

Image: Person holding smart phone with Use Viral Song on screen. There's a persistent, and frankly risky, question echoing through the industry right now: Is TikTok actively allowing and encouraging brands to use its 'Personal Use' music library with unlicensed popular music? The short answer: Functionally, yes. Officially, absolutely not. Let's break down the reasons for this algorithmic game of hide and seek. The Two Libraries: Personal vs. Commercial To understand the prob