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8 Things to Avoid in Music Clearance

Writer's picture: Mac McIntoshMac McIntosh

Finding the perfect track for your project can be ๐—ฒ๐˜…๐—ฐ๐—ถ๐˜๐—ถ๐—ป๐—ด, but itโ€™s easy to make mistakes during the licensing process. Overlooking key steps could result in ๐˜‚๐—ป๐—ฒ๐˜…๐—ฝ๐—ฒ๐—ฐ๐˜๐—ฒ๐—ฑ ๐—ณ๐—ฒ๐—ฒ๐˜€ or even ๐—น๐—ฒ๐—ด๐—ฎ๐—น ๐—ถ๐˜€๐˜€๐˜‚๐—ฒ๐˜€, potentially slowing down your campaign.


To help you stay on track, here are some common mistakes to avoid when licensing music for your brand:


โ— Not securing the proper permissions for both the composition and the sound recording.

โ— Failing to review the exact terms for how and where the music can be used.

โ— Not checking if the song is part of ongoing legal disputes that could complicate licensing.

โ— Forgetting to secure the rights to use the song across all intended platforms and regions.

โ— Overlooking potential fees for extending the use of the song in future projects.

โ— Neglecting to clear any third-party samples used in the track.

โ— Not keeping accurate records of your licensed music, which can lead to incorrect payments.

โ— Not having a backup plan in case the chosen song cannot be cleared in time.


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